Elf Yourself

Elf Yourself is an American interactive website where visitors upload faces of themselves or their friends and have the option to post the created video to other sites or save it as a personalized mini-film. Globally, over two billion elves have been created since the application was first introduced in 2006. The video and website were created by Evolution Bureau (EVB), in collaboration with New York company "Toy." for Office Max's holiday season advertising campaign.
The Elf Yourself website and advertising campaign first launched for the Christmas holiday season in early December 12, 2006, and has returned each subsequent season.