Joseph Trevor Wicks (born 21 September 1985), also known as The Body Coach, is a British fitness coach, television presenter, social media personality and author. His fitness method uses High Intensity Interval Training (HIIT) workouts. Starting off by posting 15-second recipe videos on social media, Wicks grew his brand to become one of the most followed fitness accounts on Instagram and YouTube.
His first published cookbook Lean in 15: 15-minute meals was a best-seller in 2015, having sold over 900,000 copies.
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Nov 6, 2026
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