Crave (formerly The Movie Network or TMN) is a Canadian premium television network and streaming service owned by the Bell Media subsidiary of BCE Inc.. It is the linear television component of the Crave streaming service, but for regulatory purposes, the streaming service and specialty television service are considered to be separate operations.
Launched in 1983 as the national service First Choice, early difficulties and a subsequent industry restructuring led to its operations being restricted to Eastern Canada from 1984 to 2016; it then held a regional legal monopoly on movie-based premium TV services in its territory until the launch of the present-day Super Channel in 2007. The service changed its name to The Movie Network in 1993.
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Nov 1, 2026
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