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Tmall (simplified Chinese: 天猫; traditional Chinese: 天貓; pinyin: Tiānmāo), formerly Taobao Mall, is a Chinese website for business-to-consumer (B2C) online retail, spun off from Taobao, operated by Alibaba Group. It is a platform for local Chinese and international businesses to sell brand-name goods to consumers in Greater China. It has over 500 million monthly active users, as of February 2018. In the last few years, it has opened its features to brands, not only for online sales but also for developing brand awareness.
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Nov 7, 2026
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